A critical pillar of the plan is the aggressive enhancement of animal genetics and infrastructure. The strategy includes upgrading the region’s cattle population through focused breeding programs to increase yield per animal, a key metric for improving farm profitability. Simultaneously, the initiative targets the establishment of modern processing plants and chilling centers, vital for reducing post-harvest losses and ensuring milk quality and safety. This infrastructure overhaul is necessary to transition from traditional methods to a high-efficiency dairy supply chain model.

To ensure the sustainability and reach of the initiative, the plan incorporates substantial support for dairy farmers. This includes subsidized provisions for high-quality feed, advanced veterinary services, and capacity-building programs to educate producers on modern herd management and efficient milking techniques. The goal is to integrate thousands of small and medium-scale producers into the formal value chain, maximizing their contribution to the overall milk production volume and improving their economic security.

The processing component of the plan is robust, focusing on maximizing value addition across the chain. The new and upgraded processing facilities will not only handle raw milk but will also emphasize the creation of high-value dairy products. This vertical integration strategy is designed to boost the economic multiplier effect within the region, creating more skilled jobs in manufacturing and logistics. By expanding beyond liquid milk, Jammu & Kashmir aims to capture a larger share of the specialized dairy market demand.