Karnataka government launches Nandini dairy kiosks in Bengaluru Metro after Amul controversy, prioritizing local farmers.
Nandini Strikes Back Karnataka Govt Pushes Local Dairy in Metro War
Bengaluru metro stations may soon see Amul stands (Express file photo)

After Amul controversy, state government vows to establish Nandini kiosks in Bengaluru Metro, prioritizing local farmers and consumers.

The Karnataka government has launched a proactive initiative to champion its state-run dairy brand, Nandini, by establishing dedicated outlets at various Bengaluru Metro stations. This decisive move comes directly in the wake of a significant controversy ignited by the Gujarat-based Amul’s plans to open its own kiosks within the metro network. The government’s action signals a clear intent to prioritize and promote local dairy interests amidst growing public and political pressure, directly impacting the market dynamics for dairy producers and manufacturers.

The controversy began when opposition parties sharply criticized the government, accusing it of neglecting the homegrown Nandini brand in favor of Amul. This generated considerable debate regarding fair competition and support for local agricultural enterprises. The political outcry underscored the deep regional pride and economic importance attached to the Karnataka Milk Federation (KMF) and its Nandini products, making it a critical issue for dairy economics and policy in the state.

Deputy Chief Minister D.K. Shivakumar addressed the heated accusations, clarifying the government’s stance. He explained that Amul was indeed the sole applicant in a global tender floated by the Bengaluru Metro Rail Corporation Limited (BMRCL) for retail spaces. However, in response to the public sentiment and to bolster local dairy, the government has now explicitly instructed the Karnataka Milk Federation (KMF) to apply for and subsequently open Nandini outlets in eight key metro stations.

While committing to the establishment of Nandini kiosks, Deputy Chief Minister Shivakumar also indicated that it would be “inappropriate” to close the Amul kiosks that have already been set up. This nuanced approach suggests a strategy of fostering co-existence rather than outright expulsion, aiming to provide consumer choice while still actively promoting the local brand. This development will be closely watched by analysts observing market access for competing dairy brands.

Ultimately, this government intervention highlights the intricate interplay between political will, consumer sentiment, and commercial strategy within India’s vast and diverse dairy market. The push for Nandini outlets in Bengaluru Metro stations aims to reinforce local identity and support Karnataka’s dairy farmers, ensuring that the state’s own dairy cooperative maintains a prominent and accessible presence for its citizens.

Source: Indian Express: Amul kiosk: Karnataka govt to open Nandini outlets in Metro stations after backlash from Opposition

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