The article provides crucial data journalism on the policy’s immediate financial impact. Since the introduction of the MSP, the state’s cooperative body, MILKFED, has significantly increased its milk procurement. This has resulted in a substantial financial benefit, estimated at approximately Rs. 39.48 crore per month, flowing directly to milk producers. This quantifiable gain underscores the policy’s direct and positive effect on the livelihoods of countless farmers and their families.

Beyond the financial support, the government is also focused on modernizing the dairy infrastructure. The report highlights new initiatives such as the introduction of transportation subsidies, the setup of bulk milk coolers, and the establishment of new chilling centers. To ensure efficiency and timely payments, the milk collection process has been fully digitized. This comprehensive strategy shows a commitment not just to increasing income but also to building a more robust and technologically advanced food supply chain that can sustain long-term growth.

The policy also has a strong social component. The article notes a special emphasis on empowering women and rural youth through the formation of women-led milk producer committees. This effort is aimed at reducing migration from rural areas and fostering local employment opportunities. By targeting these specific demographics, the government is leveraging the dairy industry as a vehicle for broader rural development, creating a more sustainable and equitable economic model for the future.