The price cuts are comprehensive, impacting a wide range of popular items from pantry staples to frozen desserts. Specifically, consumers will see a drop in the cost of products like paneer, butter, cheese, and ghee. For instance, a 500-gram pack of butter, a key product in the market, will see its price reduced from Rs 305 to Rs 285. This move highlights the company’s focus on maintaining consumer affordability while adapting its business model.

While many products are becoming cheaper, the price of Mother Dairy’s poly pack milk remains unchanged. This is because this particular category of milk has historically been exempt from GST. However, the company is still extending the benefits to its tetra-pack milk range, where a one-litre toned pack will now be available for Rs 75, a reduction of Rs 2. This targeted approach ensures that the benefits of the GST 2.0 overhaul are felt across different segments of the dairy portfolio.

This decisive action by a major market player like Mother Dairy is a direct result of a significant shift in India’s tax landscape. The new GST 2.0 reforms have either lowered or completely removed taxes on numerous essential goods, positioning Mother Dairy’s entire product line in either a zero-tax or a minimal 5% tax bracket. This legislative change is the core driver behind the company’s ability to make such substantial price reductions.