Kisanserv, a retail company specialising in fresh fruits and vegetables, is expanding its product line through a strategic partnership with Milky Mist, one of India’s dairy brand. This partnership allows Kisanserv to introduce over 200 Stock Keeping Units (SKUs) of premium dairy products, made from 100% cow’s milk, across all its convenience retail stores in Pune and Mumbai.

This move into dairy products is part of Kisanserv’s broader vision to become a one-stop destination for fresh daily essentials. By adding dairy to its offering, Kisanserv is taking a major step toward achieving its goal of scaling up to 250 stores and hitting Rs 500 crore in revenue over the next four years.

Niranjan Sharma, CEO of Kisanserv, said in a statement, “Our customers have long demand of dairy products alongside fresh fruits and vegetables. With a strong customer base, introducing dairy is a natural step that will enhance convenience and boost both revenue and profit margins.”