Amul’s MD says India–US trade deal protects dairy and farmers while opening export access, allaying sector concerns about import competition.
Amul Chief India–US Trade Deal Protects Dairy & Farmers

Amul MD says new bilateral pact is balanced, safeguards producers and opens valuable market access without harming cattle feed supply.

Amid rising apprehension among Indian farmers about the emerging India–US trade agreement, dairy giant Amul’s Managing Director Jayan Mehta has publicly sought to calm fears, emphasizing that the deal is mutually beneficial and protective of the agriculture sector. While many producers worry about cheaper American farm imports undermining local livelihoods, Mehta argues that the pact has safeguards that leave core producer interests intact and expands access for Indian exports to the US market.

In his NDTV interview, Mehta framed trade negotiations as “a two-way thing,” where reciprocal market access is critical to long-term sector growth rather than a one-sided concession. He highlighted that negotiated tariff reductions—from around 50% to 18% on certain products—will help Indian agricultural and dairy products penetrate US markets more effectively, laying the groundwork for future export expansion.

Mehta also reflected on operational aspects of the dairy supply chain, underscoring the importance of cattle feed inputs for sustainability. Amul, which works with roughly 3.6 million farmers across 18,600 villages and handles about 350 million litres of milk daily, produces significant feed volumes through its manufacturing plants. He explained that some imported feed by-products such as DDGS have limited practical application in Indian cattle diets, suggesting that fears around feed imports disrupting domestic supply are overstated.

Despite this industry reassurance, farmer organisations remain sceptical. Groups such as the Samyukt Kisan Morcha and All India Kisan Sabha have announced protests, accusing the pact’s framework of potentially undermining Indian agriculture and contradicting official assurances that no compromise on sensitive sectors like dairy has occurred. These tensions reflect broader sector unease as details of the trade deal continue to unfold.

Mehta’s comments align with wider government messaging that agricultural protections remain a priority even as new trade ties evolve. Union ministers have reiterated that clauses safeguarding staple sectors, including grains and dairy, are intact, and that the pact could unlock export opportunities without opening domestic markets to harmful import competition. This debate underscores the complex balancing act policymakers and industry leaders face between protection and global integration.

Source: NDTV – https://www.ndtv.com/india-news/trade-negotiation-a-two-way-thing-amul-chief-allays-farmers-concerns-10971362

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