Subhashis Basu appointed CEO of Britannia Bel Foods to accelerate dairy and cheese growth.
Britannia Industries has appointed Subhashis Basu as Chief Executive Officer of Britannia Bel Foods and Chief Business Officer for Dairy, effective December 2025, marking a key leadership move for the company’s expanding dairy strategy. In this dual role, Basu will oversee the entire dairy business, including the cheese joint venture with France’s Bel Group, and join Britannia’s Executive Committee as part of broader strategic leadership changes.
The appointment underscores Britannia’s commitment to scaling its dairy and value-added segments, particularly in the rapidly growing cheese market. Basu’s mandate includes strengthening market presence, driving operational excellence and accelerating long-term growth across dair y categories — a priority as the company pushes to deepen its footprint amid increasing consumer demand for dairy products.
Basu brings extensive industry experience to his new role, having previously served as Chief Commercial Director for India and CEO of Anik Milk Products within the Lactalis Group. During his tenure at Lactalis, he led significant business integration and growth initiatives, enhancing market position and operational capabilities — background that aligns with Britannia’s dairy expansion goals. Veloxx media
His leadership pedigree also includes senior roles at major consumer and dairy firms, such as Chief Operating Officer at Prataap Snacks, where he managed a ₹14 billion P&L and played a key role in the company’s IPO, as well as leadership positions at Mother Dairy, PepsiCo, Tân Hiệp Phát Group, and Parle Products. This diverse experience across FMCG and dairy sectors positions Basu to navigate competitive market dynamics and drive growth.
Industry observers see Basu’s appointment as strategic for Britannia’s ambitions in India’s dairy and cheese categories, particularly as the joint venture with Bel prepares to scale production and distribution of branded cheese products. His leadership is expected to bolster operational synergies and leverage both global expertise and local market insights to capture a larger share of the burgeoning dairy market.
Source: Veloxx Media — https://veloxxmedia.com/subhashis-basu-britannia-bel-foods-ceo/
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