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Last year, from January to December, the company facilitated the sale of milk worth Rs 117 crore through its platform while, this year till December, they will be touching Rs 130 crore.
Apart from milk, the top-selling value-added products for their clients have been bread and buttermilk, followed by ghee, dahi (yogurt), paneer, butter and cheese.
Compared to 2021, the company has reported an incremental jump in the sale of bread and buttermilk on their platform, which grew by 125% & 135%, respectively. Furthermore, the sale of ghee increased by 22.44%, dahi by 40%, paneer by 9.27%, butter by 29.10%, and cheese by 15.55%. With this, it records its highest sales recorded on its platform, post-pandemic.
Not only dairy products but the demand for coconut water, also increased on the platform phenomenally this year. In 2021, the platform recorded a sale of Rs 46.50 lakh worth of coconut water across India, and this year they have already accounted for Rs 1.86 crore registering a jump of almost 300%.
The company is one of the largest dairy tech players in India, having more than 100,000+ subscribers on their app today. From the farm to the end-consumer, the real-time analytics platform easily tracks all sales data, provides a complete performance overview, and enables informed business decisions.